Beyond the Ritual: Finding the “How” in Your Business Outcomes
In the 1950s, physicist Richard Feynman coined the term “Cargo Cult Science.” He was describing a phenomenon where people followed all the outward forms of a scientific investigation—the rituals, the jargon, the ceremonies—but missed the underlying “physics” that makes the whole thing work. In the world of Digital Transformation, we see this often. We see organizations […]
